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WHY US

FRANCHISING 101

AVAILABLE MARKETS

RESEARCH

JOIN THE QUESADILLA REVOLUTION

A category-creating QSR with a $1.9M AUV. Now expanding with franchisees ready to lead the quesadilla revolution.

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/beyond-fast-casual-how-dillas-primo-quesadillas-is-leading-the-qsr-revolution-2731033">WHY THE QSR SEGMENT</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/franchise-scale-2730180">MEET THE FOUNDERS</a>

<a target="_self" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://www.ownadillas.com/">WHERE WE'RE GROWING</a>

OWN THE GREATEST QUESADILLA FRANCHISE

SUBMIT

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First Name

Last Name

Email

Phone

REQUEST FOR CONSIDERATION

High-Volume, $1.9 Million AUV ModelBenefit from a strong AUV and a business designed for efficiency, with 85% of sales coming from convenience channels like the drive-thru.

Own the QSR+ SegmentDefine and lead the “Quesadilla” category with a unique, high-quality American twist on a Mexican favorite.

Cost-Effective Real EstateLeverage a scalable strategy focused on lower-cost 2nd/3rd generation end-cap locations with drive-thrus for rapid expansion.

Turnkey Operational PlaybookUtilize a refined, 12-year-tested system with AI-powered scheduling and forecasting to ensure consistency and operational excellence.

Validated Success &amp; CulturePartner with a founder-led brand and follow the blueprint of their first multi-unit franchisee who has 5 open locations and is expanding.

Wide Open Territory AvailableEnter untapped, community-focused markets, where you can be the first to build a legacy.

Why Now

CONNECT

Kyle Gordon

Co-Founder &amp; CEO

Maggie Gordon

Co-Founder &amp; President

Michael Mabry

Head of Development

Kristen Serrano

Brand &amp; Marketing

Dilla the Gorilla

Mascot, Cheese Enthusiast

Our Leadership

Franchise Fee

Initial Training Fee

Royalty Fee

Brand Ad Fund

Real Estate

Additional Funds (3 Months)

AVERAGE GROSS SALES

* The figures above are represented in our Franchise Disclosure Document. Please consult it for more information.

How Much Will It Cost?

JOIN THE QUESADILLA REVOLUTION. DILLAS’ NEXT MARKETS ARE CALLING.We’ve done the R&amp;D. The playbook is ready. Dillas is planting flags in high-opportunity territories, and looking for operators ready to build the next great QSR+ brand.

AVERAGE GROSS SALES

Financials

LEARN MORE

JOIN THE QUESADILLA REVOLUTION. DILLAS’ NEXT MARKETS ARE CALLING.We’ve done the R&amp;D. The playbook is ready. Dillas is planting flags in high-opportunity territories, and looking for operators ready to build the next great QSR+ brand.

Alabama

Alaska

Arizona

Arkansas

California

Colorado

Connecticut

Delaware

Florida

Georgia

Hawaii

Idaho

Illinois

Indiana

Iowa

Kansas

Kentucky

Louisiana

Maine

Maryland

Massachusetts

Michigan

Minnesota

Mississippi

Missouri

Montana

Nebraska

Nevada

New Hampshire

New Jersey

New Mexico

New York

North Carolina

North Dakota

Ohio

Oklahoma

Oregon

Pennsylvania

Rhode Island

South Carolina

South Dakota

Tennessee

Texas

Utah

Vermont

Virginia

Washington

West Virginia

Wisconsin

Wyoming

Growth Markets

FRANCHISE OPPORTUNITY FACTS

Franchising means owning a business without reinventing the wheel. Before you start slinging primo quesadillas, here’s what you can expect as a Dillas franchisee.

WHAT IS FRANCHISING? AND WHY FRANCHISING WORKS WITH DILLAS.

DILLAS BRAND &amp; CULTURE<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://dillas.com/menu/">SEE OUR MENU &gt;</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/founders-kyle-maggie-gordon-2730442">Founder-Led, Future-Focused</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-franchise-scale-2730181#stories">QSR+ Category Creator</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-franchise-costs-fees-profit-and-data-for-2025-2730851#stories">Best-in-Class QSR Investment</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/the-top-7-reasons-to-buy-a-dillas-primo-quesadillas-franchise-2730498">Why Us</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/from-raising-canes-to-trailblazer-the-story-of-dillas-primo-quesadillas-first-franchisee-2730384">Vision</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-college-born-quesadilla-concept-is-now-an-industry-disruptor-2730850">The Business</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/franchise-scale-2730180">System &amp; Support</a>

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-qsr-brand-2730182#stories">Community Driven</a>

WHY US

FRANCHISE OFFER This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. An offer is made only by a Franchise Disclosure Document (FDD) in those jurisdictions that require it. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. The information contained in this website is not inconsistent with our FDD. This advertisement is not an offering. An offering can only be made by a prospectus filed first with the appropriate state regulatory agencies. Such filing does not constitute approval by those states.

WHY US

FRANCHISING 101

AVAILABLE MARKETS

RESEARCH

Request for Consideration